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Articles in the Branding Category

Branding »

[3 Nov 2009 | Comments | 526 views]
Like my new look?

Over the past week or so, I’ve been working on my own “personal brand” design elements. And now I want to know what you think! Do you like my new logo? My blog design? Twitter background? I’d love some feedback! Oh yeah, and if you’re a fan of PRetty Social, I’d love for you to subscribe! And of course, thanks to all of you who continue to read my blog post after post! It’s much appreciated and I’m hoping to reach a point where I’m blogging a bit more often…so stay tuned for some exciting things to come : )

Branding, Social Media »

[2 Nov 2009 | Comments | 2,412 views]
Brand Yourself: 6 Tips for Building your Personal Brand

“Personal branding” is a buzz phrase I hear almost daily. We all know it’s important to have one, especially in a world where jobs can be hard to come by. For those of us who have jobs, building a personal brand is still important — particularly for those of us in an agency environment. After all, I’ve gotten new client referrals based on my own personal brand. Not only does it help you, but it also helps the company you work for — But how do you build [...]

Branding, Social Media »

[13 Oct 2009 | Comments | 353 views]
Is your personal brand helping your company’s image?

I’m a big believer in the idea that having employees with strong personal brands thus contributes to the company’s brand. Sometimes there’s no clear line between what I’m doing to better myself at my job and better myself…well, just for myself. But maybe there’s not supposed to be a line…because it’s an equally beneficial [...]

Branding, Social Media »

[7 Oct 2009 | Comments | 748 views]
Building your network: it’s not all about you!

Give to your followers more than you’re looking to get. Share with them. Provide value. Promote others. Give, give and give some more, and your network will grow. Everyone wants to know “what’s in it for me?” So show them what’s in it for them! Let’s discuss how to provide value to our followers [...]

Branding »

[17 Aug 2009 | Comments | 480 views]
Social Media Brand Loyalty?

We all know about brand loyalty. We either like Coke or Pepsi, PC or Mac, Google or Bing…but are social medium fan-bases divided by brand loyalty as well? Or will they become divided as networks like Facebook and Twitter continue to evolve? Last week, Facebook bought Friendfeed and launched Facebook light – two things which somehow seem to be moves [...]

Branding »

[23 Jul 2009 | Comments | 213 views]
Starbucks’ New Brand Strategy: Is it Deceitful?

I’m sure by now you’ve all heard about how Starbucks is testing out a company rebrand. Unlike what I consider to be a corporate rebrand, the company is actually rebranding each store individually to make them appear to be “hometown” coffee shops rather than the international corporate giant [...]

Branding, Marketing »

[7 Jul 2009 | Comments | 184 views]
We get it: sex sells…but does it sell fast food?

Wanna know what I think about this ad? Head on over to Sasha Muradali’s Little Pink Book to read my guest post about Burger King’s controversial new ad…

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